Why Pacemaker?

Gabor Shoes AG, headquartered in Rosenheim, is one of the leading manufacturers of high-quality, fashionable women's shoes. Besides the integration of the Magento Order Management System (MOM) into the new Gabor marketplace, the product import was one of the challenges of the project.

Gabor Shoes AG

Gabor Shoes AG, based in Rosenheim, is a leading manufacturer of high-quality women's shoes. Gabor is the best-known women's shoe brand in Germany. In addition to fashion, fit and workmanship quality are the essential characteristics of the Gabor shoe. The family-owned company has been in existence for more than 60 years and is managed by Achim Gabor in the 2nd generation. Many years of experience form the basis of what the company calls "Gabor quality". The company's headquarters are in Rosenheim, southern Germany.


At the beginning of the project, it was clear that a large number of products had to be imported and the Magento 2 standard import couldn't possibly be the best solution. Besides the considerable amount of products, one requirement was to be able to provide one complete file with all the necessary data to import. Since it was an immense effort for Gabor to provide one file to import the decision was made to use four bunches. Each of the four bunches containing parts of the data, have to be imported and then linked again.


Based on the bunch functionality, which was initially not tailored to these requirements, it was possible to import the four bunches one after another without any additional implementation effort, starting with all simple products, followed by their link types, images, and status information, whereby the data could not be merged beforehand. To ensure data consistency, the entire process was packaged into one transaction that ensures that either the complete data is updated or the import is reset in the event of an error.


When the GABOR marketplace went online, around 4,000 products had to be imported with a website, a store and a store view. Since Gabor could not provide a delta update, ~250,000 products including link types, images and prices had to be updated daily. The most massive CSV file contains ~620,000 lines (~123 MB), while the smallest one contains ~14,000 lines (~5 MB). 
Single Transaction mode ensures that product, price and inventory updates, whether full or delta, are always consistent and either complete or not performed at all. Single Transaction mode can significantly speed up the import process, since all DML statements are processed at once to obtain the data in the database as soon as the transaction is transferred. For more details, see the Customer Success Story on the TechDivision implementation partner's website.

Facts and figures


Imported EntitiesProducts (Delivery Date only)
Import FrequencyOnce per Day
Runtime~55 Minutes

Amount of Data

Websites 2
Store View2
Attributes~ 110
Attribute Optiona~ 250
SKUs~ 250.000
 ~ 240.000  Simples
 ~ 16.000 Configurables



Pacemaker 1.1*




M2IF PE 3.7.*

Bunch Functionality (Import consist of 4 CSV files)


Performance Booster (via Batch Processing


Single Transaction Mode


Magento Version

Magento EE 2.3 + MOM


cpa.ShoeFactory via Lobster